What is The Most Interesting Man in the World say?
Since 2006, Jonathan Goldsmith has played The Most Interesting Man In The World in a popular series of ads for Dos Equis. His catchphrase — “I don’t always drink beer. But when I do, I prefer Dos Equis” — has worked its way into Internet culture. But his reign is ending.
What does Dos Equis guy say?
But when I do, I prefer Dos Equis.” Each commercial ends with him stating the signature sign-off: “Stay thirsty, my friends.”
Why the Dos Equis Most Interesting Man in the World campaign was so successful?
This USA Today article provides these notable stats about the growth of Dos Equis since the campaign launched (and moving into the future): Dos Equis nearly tripled its business since the campaign was introduced. The number of cases Dos Equis shipped between 2007 and 2015 grew by 34.8%
What happened to the most interesting man in the world?
The company hired a younger “Most Interesting Man”—Augustin Legrand—in 2016, but fans didn’t respond enthusiastically, so they retired the character completely in 2018. “I’m sorry that it didn’t continue on, but it wasn’t the actor’s fault,” Goldsmith told Esquire when that happened. “[Legrand] was a charming fellow.”
How old is the most interesting man in the world?
Watch out ladies, adventurers, and coconuts, Dos Equis just introduced a new “Most Interesting Man in the World.” The latest actor to play the character popularized by 77-year-old actor Jonathan Goldsmith in the long-running beer campaign is 41-year-old French actor Augustin Legrand.
What does the most interesting man in the world do?
Who is The Most Interesting Man in the World? The Most Interesting Man in the World is a well-traveled gentleman who presents his studious insights about society, human behavior, and popular products, while carefully stipulating that he doesn’t always use or do these things.
How much did the most interesting man in the world make?
Jonathan Goldsmith Net Worth
| Net Worth: | $8 Million |
|---|---|
| Salary: | $2 Million |
| Date of Birth: | Sep 26, 1938 (83 years old) |
| Gender: | Male |
| Height: | 5 ft 7 in (1.71 m) |
What happened to the most interesting man?
The company hired a younger “Most Interesting Man”—Augustin Legrand—in 2016, but fans didn’t respond enthusiastically, so they retired the character completely in 2018. “I’m sorry that it didn’t continue on, but it wasn’t the actor’s fault,” Goldsmith told Esquire when that happened.
How successful was The Most Interesting Man in the World campaign?
In 2009, beer imported into the U.S. flagged significantly as craft beer took over, and sales fell about 4%. But not for Dos Equis. The now Heineken-owned brand shot up 22%, thanks in large part to the unbelievably successful campaign that set the benchmark to what it meant for an ad to go viral.
What happened to The Most Interesting Man in the World?