How do you write an AP press release?

How to Write an AP Style Press Release:

  1. Plan your press release content.
  2. Provide release instructions.
  3. Write your headline and subhead.
  4. Start your body.
  5. Add a boilerplate.
  6. Include contact information.
  7. Determine who you want to send your release to.
  8. Distribute your press release.

What is AP style for press releases?

An AP Style press release, or Associated Press-style press release, is a statement for the press that is correctly styled within AP guidelines. To write yours, you will need to familiarize yourself with the guidelines, then find a newsworthy angle and audience for your story.

Should press releases be written in AP style?

Rules of AP Style Press Release. Because a press release must be concise, you have to put your attention to each element. The AP stylebook is a great way to ensure all press release elements are met, ultimately increasing your chances of having your story published.

How do you write a press release example?

So, here are the 8 parts you should include in your press release:

  1. Create a Stunning Headline. A killer headline upholds top priority in online marketing.
  2. Formulate a Newsworthy Angle.
  3. Put Your Most Important Information First.
  4. Summarize the Key Elements Succinctly.
  5. Add Media Contact Details.

What font should a news release be?

This is the body of your press release. You should double-space your text and use a 12 point font, such as Times New Roman or Arial. Leave plenty of white space in your press release — use at least one to two inch margins around your page.

Can a press release be two pages?

Some experts may tell you that you should never write a press release longer than one page. I have found that you should write a press release as long as it takes to tell your story. If that means one and a-half or two pages, then that’s how long it should be.

How do you write a 2021 press release?

With that, here are the steps to writing an effective press release:

  1. Step #1: Do Something Newsworthy.
  2. Step #2: Develop Your Hook.
  3. Step #3: Write Your Press Release Headline.
  4. Step #4: Write Your Press Release Lead.
  5. Step #5: Write Your Body Copy.
  6. Step #6: Add Final Touches.
  7. Step #7: Distribute Your Press Release.

What is a good press release?

A good press release should take a factual tone and be short and concise, giving the journalist the essence of the story. They will get in touch if they want more information. If you get the news content right and write to the publication’s style, you give yourself a good chance of getting your story across.

What size font should a press release be?

12 point font
This is the body of your press release. You should double-space your text and use a 12 point font, such as Times New Roman or Arial. Leave plenty of white space in your press release — use at least one to two inch margins around your page.

What format do you send press releases?

When you send a press release for your business, the best formats are either a Word Document or pasted directly into the email body. Sending a press release in a PDF format makes it much more difficult for journalists to copy the content and use it, which lessens the likelihood of them sharing your news.

What format should a press release be in?

The Required Elements of the Press Release Format. A press release contains your business logo, a headline, a lead paragraph summarizing the announcement, and a newsworthy angle. Your press release will have three to four paragraphs of text within the body, hyperlinks, social media links, quotes, and multimedia.

How to write a press release AP style?

Step#1: Do Something Newsworthy.

  • Step#2: Develop Your Hook.
  • Step#3: Write Your Press Release Headline.
  • Step#4: Write Your Press Release Lead.
  • Step#5: Write Your Body Copy.
  • Step#6: Add Final Touches.
  • Step#7: Distribute Your Press Release.
  • Are your press releases written in AP style?

    An AP style press release is a media release that follows the guidelines set by the Associated Press (AP). As one of the largest news agencies in the world, the Associated Press releases an annual stylebookthat is used by most journalists and media outlets. The AP stylebook is used when businesses want to issue a press releaseabout an event, new product or service, or announce a new hire.

    What is an example of a press release?

    – RULE #1: Use the press release as a sales tool. The idea is to communicate a message to customers and prospects, through the vehicle of a print or online article, – RULE #2: Have a newsworthy story. – RULE #3: Write it like a reporter would write it. – RULE #4: Provide some good quotes. – RULE #5: Contact your top outlets personally.

    How to submit a press release to the AP news?

    – SecureDrop. This service offers greater security than traditional email or other means that can be traced easily. – Signal. Signal is a free app for your phone that works like text messaging programs you may be familiar with, but its servers never have access to your data or – U.S. Mail. – PGP email. – Terms.