Who is in the latest Ladbrokes advert?
Mark Wahlberg
An advertisement for Entain’s Ladbrokes featuring Mark Wahlberg as Mike Iceberg has been found in breach of the Australian Association of National Advertisers (AANA) Code of Ethics Section 2.3, advertising shall not present or portray violence unless it is justifiable in the context of the product or service advertised …
Who features in the Ladbrokes ad?
The campaign, which featured Mark Wahlberg in the role of chief entertainment officer Mike Iceberg, was pulled by Entain in late 2021 after the ad was found to be in breach of the Australian Association of National Advertisers (AANA) Code of Ethics by the Ad Standards Community Panel, for displays of violence.
Who is the guy in the Ladbroke ad?
actor Mark Wahlberg
Hollywood actor Mark Wahlberg has taken the lead in Ladbroke’s latest brand campaign, starring as the betting brands’ new chief entertainment officer, Mike Iceberg. The campaign, from Thinkerbell, sees Iceberg inject some excitement into the Ladbrokes office, coining the brand’s new tagline ‘Ladbroke It’.
Where is the Ladbrokes advert filmed?
Shot in the Ukraine earlier this year, the production was filmed in line with Covid guidelines, and included hundreds of actors and extras, as well as the use of CGI to build on the large crowds and epic scenes. The film is set to a thumping soundtrack ‘Let’s Go’ by the Norwegian garage rock band The Laundrettes.
Who is Mike Iceberg?
The new national campaign is aimed at making horse racing even more exciting, and sees Wahlberg star as ‘Mike Iceberg’, Ladbrokes new (CEO) Chief Entertainment Officer. Iceberg has coined the term ‘Ladbroke It’, which is all about turning up the dial on excitement and entertainment.
How much did they pay Mark Wahlberg for Ladbrokes ad?
The father-of-four reportedly paid a high price for his special treatment — which has to have been approved by NSW police — and is thought to be out of pocket to the tune of $400,000.
How much money did Mark Wahlberg get paid for the Ladbrokes ad?
Mark took home $250,000 for the project, which was a pretty major hike from the $60,000 he made a year prior for his performance in “The Basketball Diaries.” After “Fear,” Mark was well on his way to becoming the A-list actor he is today.
Is Ladbrokes American?
Ladbrokes Coral is a British betting and gambling company. It is based in London. It previously owned the Hilton hotel brand outside the United States, and was known as Hilton Group plc from 1999 to 2006. In November 2016, Ladbrokes acquired Gala Coral Group, and changed its name to Ladbrokes Coral.
What is the music on the Ladbrokes advert?
The music playing during this Ladbrokes advert is a song called ‘Rock & Roll Queen’ that was released in 2005 by English indie rock band The Subways.
Who is Wahlbergs wife?
Rhea DurhamMark Wahlberg / Wife (m. 2009)
Wahlberg married model Rhea Durham on August 1, 2009, at the Good Shepherd Catholic Church in Beverly Hills, near where they live. They have four children: daughters Ella Rae (b. 2003) and Grace Margaret (b. 2010) and sons Michael (b.
Does Mark Wahlberg own Ladbroke?
Ladbrokes has launched its latest Australian brand campaign featuring Hollywood star Mark Wahlberg. Created by Thinkerbell and production company Finch, Ladbroke It is a national campaign focused on horse racing. Wahlberg stars as Mike Iceberg, Ladbrokes new chief entertainment officer.
Why did Mark Wahlberg do Ladbrokes ad?
“Mark brings the entertainment factor, whilst also being able to convey the important message that if it’s no longer enjoyable, you need to know when to walk away. “’Ladbrokes is committed to encouraging Australian punters to gamble safely and stay in control of how they bet and play.
Who is Ladbroke’s new chief entertainment officer?
Hollywood actor Mark Wahlberg has taken the lead in Ladbroke’s latest brand campaign, starring as the betting brands’ new chief entertainment officer, Mike Iceberg. The campaign, from Thinkerbell, sees Iceberg inject some excitement into the Ladbrokes office, coining the brand’s new tagline ‘Ladbroke It’.
Who is the guy in the new Ladbrokes advert?
Kamara’s Advice Cafe In one of their more recent adverts, Ladbrokes bring back the staple that is Chris Kamara and turn him up to 11. Chris Kamara gets the John Malkovich treatment as we see him as the face of every single person in a cafe offering a confused punter some advice about how to bet on…
What is Ladbrokes’ new tagline?
The campaign, from Thinkerbell, sees Iceberg inject some excitement into the Ladbrokes office, coining the brand’s new tagline ‘Ladbroke It’. “Part of our creative challenge was literally this: Use Mark Wahlberg to help us make racing even more exciting.
Why choose Ladbrokes?
Our retail teams make sure everyone enjoys their entertainment responsibly, and our shops are genuinely part of the local community. Ladbrokes operates internationally, in conjunction with Coral, and has a strong presence not only in the UK, but also in retail and online operations in Italy, Ireland, Spain, Belgium and Austria.